Old Victorian Liebig beef extract & beef tea advert from 1894 - before the dawn of advertising standards. History of advertising, old food adverts.

Old Victorian Liebig beef extract & beef tea advert from 1894 - before the dawn of advertising standards. History of advertising, old food adverts. Stock Photo
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Image details

Contributor:

Marcus Harrison - adverts / Alamy Stock Photo

Image ID:

2EMNNY7

File size:

106.2 MB (3.6 MB Compressed download)

Releases:

Model - no | Property - noDo I need a release?

Dimensions:

5275 x 7039 px | 44.7 x 59.6 cm | 17.6 x 23.5 inches | 300dpi

Date taken:

20 February 2021

Location:

uk

More information:

Believed to be out of copyright but if you wish to use for some commercial / advertising purpose then you should do due diligence and research the brand image & possible date of artists death. - I think this pic is probably best viewed as to be used in an intermediate process rather than as presented, though could be. Let me explain my thinking... - Original pages are unevenly foxed (yellowed stained) and so have had colour channels desaturated, and the levels pushed to get a semblance of lightness, but patina/texture of paper pulp grains are just visible in off-white areas, and there may be faintest traces of print-through. However, the ugliest of stains & foxing are removed, but stray ink dots may exist. I have left the 'column rulers' in place to provide physical context if this image was being used as a historical newsprint example, but you can remove the rulers or rearrange in a more suitable format. I have cleared the gutters beyond the rulers of stray bits of lettering which came into view and distracted from the core subject - the advert, - This provides 3 user options: - (1) Use image with a yellow-orange tint to make a more controlled 'faux' old page, using levels to introduce more of behind the scenes print-through if desired. (Option 2) Flood fill outer area with 100% white, but keep pulp patina in leaf/flower area to give separation from pure white outer area. (Option 3) Turn into a full 2-colour HC B&W stencil-like image tweaking white/black threshold levels.

Available for editorial and personal use only. Get in touch for commercial uses.