Hasselblad 500 C/M Camera with Carl Zeiss PLANAR T 80mm Standard Lens on White Background Side View
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Contributor:
Jack Grieve / Alamy Stock PhotoImage ID:
CW83TFFile size:
46.5 MB (1.5 MB Compressed download)Releases:
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4958 x 3275 px | 42 x 27.7 cm | 16.5 x 10.9 inches | 300dpiMore information:
1957 was the real turning point for the Hasselblad company. The 1000F was replaced by the 500C. The landmark 500C design formed the basis for Hasselblad's product line for the next forty years, with variants still being produced in small quantities in 2008. It was not until 1960, though, that Hasselblad's cameras became profitable; prior to this point, the company was still being entirely supported by sales of imported photographic supplies, including their distribution of Kodak products. In 1962, NASA began to use Hasselblad cameras on space flights, and to request design modifications. The first motor-driven camera, the 500EL, appeared in 1965[3] as a result of NASA requests. While Hasselblad had enjoyed a slowly but steadily growing reputation among professional photographers through the 1950s, the publicity created by NASA's use of Hasselblad products dramatically increased name recognition for the brand.